A working group, made up of welfare recipients recruited by the city's social services department, came up with the idea of a web-based project modeled on local exchange trading systems (LETS). Their project was to serve two purposes: promote social inclusion by nurturing contacts between different societal groups and encourage the sustainable consumption of consumer goods.
Administered by an eponymous non profit association, easyswap.org was officially launched in October, 2008.
In August 2011, a version of the easyswap platform was developed for the University of Lausanne.
The swap is a virtual, complementary currency in use on the easyswap platform. The swap has a "theoretical value" of one Swiss franc and cannot be bought or sold using any other currency. Its value is determined by individual members who are free to set their own prices.