NOIZ is an AI+blockchain ad exchange network providing transparent data to all parties, ensuring optimized user experience & empowering social impact campaigns.
NOIZ is an AI-enabled, decentralized ad exchange platform based on the blockchain. It provides data transparency and solves the problem of ad fraud by using a Proof of Engagement concept that validates user data. NOIZ also gives consumers control of their data privacy so they’re constantly aware of what information is shared through the ad exchange network.
Facebook’s Cambridge Analytica scandal was just an example where profiles of 50M people were stolen and profiled for tip elections in 30+ countries. Consumers are also subjected to irrelevant ads - Upto 46% consumers agree that the ads they look at maybe irrelevant. All parties involved are connected to social impact projects, thus improving the communities in which consumers and brands exists. Hotmob, a native ad distribution platform for mobile users, is serving 1M impressions on a daily basis, which will support in distributing NOIZ to the consumers.
|“||Q1, 2016: Hybrid Mobile Marketplace is Created. A framework on how mobile advertising operates is set up by combining premium and performance advertising into a new hybrid mobile marketplace.
Q2, 2016: Guaranteed Clicks on Mobile Initiative, Premium Advertising PRIME, and DARTS Data Analytics Launched.
Initiate big data analytics re-targeting solution that increases the total value of the inventory for marketers The new approach increases the average click-through rate by 65% and gains higher yields for both the publishers and advertisers.
Q3, 2016: Design NLP/ Cognitive Ad.
Develop market leading innovative projects using strong NLP backend and cognitive ads technology.
Q4, 2016: Artificial Intelligence Multi-language Rollout.
AI engine trained and tested on food inventory of 1.5 million restaurants, tested with 87% accuracy across multiple languages.
Artificial Intelligence Multi-domain Rollout.
Trained and tested on e-Commerce inventory of 40,000 products across several concepts.
Artificial Intelligence Deep Domain Rollout.
Trained on call center conversations for over 4,000 products and 1,000 elite clients to assist human workforce and business efficency.
Q1, 2017: NLP (Natural Language Processing) V1 Launched.
Better understanding of sentence structure extendable to some paragraphs.
Q2, 2017: Video First View Ad Network Launched.
Curates selected premium mobile app and web inventories that comply with brand safety and can achieve viewable impressions.
Q3, 2017: Alcanzar Launched.
Safety-first demand side platform (DSP) with brand-protection strategy in place to safeguard advertisers’ brands from appearing next to unsafe content.
Q4, 2017: NLP V2 Launched.
Better understanding of non-dictionary words and variations, tested over multiple languages.Chatbot Framework V2 Launched.
Support of more conversational cognitive ad.
Q1, 2018: Cognitive Ad Framework V1 Launched.
Rules and click navigation based cognitive ad network integrated with automated data digestion from web crawlers and documents on cloud.
Q1, 2018: Market Launch of Asia’s Leading Bank’s First Lifestyle Cognitive Ad.
Cognitive ad with connection to admin platform with strong AI and NLP support, compatible with English and Chinese Linked to 3,000+ linked merchants with full control on content updates, 2.95M interactions and 50,000 unique users since launch.
|Alan Rutherford||Global Chairman of Media, Ebiquity||https://www.linkedin.com/in/alan-rutherford-62613a18/||Advisors||4.5|
|Louise Au||Founder & Partner, Axis Business Consulting||https://www.linkedin.com/in/louiseau/||Advisors||4.5|
|Nick Chan Mh||Partner, Squire Patton Boggs||https://www.linkedin.com/in/nickchan/||Advisors||4.5|
|Alvin Foo||Managing Director, IPG Reprise Media China||https://www.linkedin.com/in/alvinfsc/||Advisors||7.58|
|Vincent Chin||Co-founder, XNInsight||https://www.linkedin.com/in/vincentlschin/||Advisors||4.5|
|Andy Ann Yu Chiu||Chief Executive Officer||https://www.linkedin.com/in/andy-ann-2b9a974/||Noiz||4.5|
|David Kang||Chief Strategy Officer||https://www.linkedin.com/in/davidkang1/||Noiz||4.5|
|Ricky Shivam Goswami||Chief Technology Officer||https://www.linkedin.com/in/ricky-goswami-7b901366/||Noiz||4.5|
|Kelvin Cheung||Chief Research and Development Officer||https://www.linkedin.com/in/kelvin-cheung-/||Noiz||4.5|
|Keith Chow||Chief Operations Officer||https://www.linkedin.com/in/keithchowkwanyin/||Noiz||4.5|
|Adam Turner||Head of Brand Development||https://www.linkedin.com/in/adam-turner-77570534/||Noiz||4.5|
|Ryan Leung||Business Development Director||https://www.linkedin.com/in/ryan-l-6056015b/||Noiz||4.5|
|Michelle Yau||Marketing Director||https://www.linkedin.com/in/myau1/||Noiz||4.5|
|Sara Lai||Creative & UX/UI Director||https://www.linkedin.com/in/sara-lai-65224690/||Noiz||4.5|
|Tetsu Ho||Product Innovation Director||https://www.linkedin.com/in/tetsu-ho-140a5636/||Noiz||4.5|
|Maggie Phan||Natural Language Processing (NLP) Specialist||https://www.linkedin.com/in/maggie-phan-92325440/||Noiz||4.5|
|Wing Siu||Creative & UX/UI Designer||https://www.linkedin.com/in/wing-siu-b60a6990/||Noiz||4.5|
|Johnny Wong||Executive Director||https://www.linkedin.com/in/johnnykmw/||Noiz||4.5|
|Paula Yang||Executive Director||https://www.linkedin.com/in/paulayang/||Noiz||4.5|
|Jason Wong||Executive Director||https://www.linkedin.com/in/jason-wong-7601728a/||Noiz||6.7|
|Karen Leung||Head of Sales||https://www.linkedin.com/in/karen-leung-b3a11924/||Noiz||4.5|
|Benny Leung||Executive Director||https://www.linkedin.com/in/benny-leung-82189216/||Noiz||4.5|
|Michael Lopatniuk||Multimedia Manager||https://www.linkedin.com/in/micha%C5%82-%C5%82opatniuk-31b54b98||Noiz||4.5|