Trivver
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Trivver ICO Review
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Trivver ICO | |
Ticker: | TRVR |
ICO start: | 2018-06-15 12:00:00 |
ICO end: | 2018-09-28 12:00:00 |
Price: | 1 ETH = 750 TRVR |
Bonus: | 1 |
Tokens: | 30000000 |
Tokentype: | ERC20 |
Hardcap: | 33,333 ETH |
Softcap: | 3,333 ETH |
Raised: | 0 |
Platform: | Ethereum |
Distributed: | 50% |
Minimum: | 0.3 ETH |
Accepting: | ETH |
Trivver is the premiere advertising exchange for Extended Reality (XR) environments – 3D, virtual reality, mixed reality and augmented reality. The Trivver platform makes creating and deploying 3D interactive branded objects easier, allowing brands to programmatically execute targeted, impactful and scalable XR campaigns.
Trivver’s revolutionary, patented Branded Smart Objects (BSOs) are 3D objects that exist as ads within the natural setting of 3D environments. BSOs are designed to autoscale and render in any XR platform – enabling advertisers to seamlessly and organically engage multiple audiences without additional development time or financial investment.
Contents
Description[edit]
Extended Reality (XR) includes augmented reality (AR), a technology that enhances real experiences with digital overlays of objects and information, virtual reality (VR) a technology that immerses the user in an entirely new reality, mixed reality (MR) which is a hybrid of AR and VR and 3D environments. XR, including hardware, software and services is expected to generate over $200 billion in revenue in 2021 and over $3 trillion in revenue by 2035 creating one of the most significant transformations in the global economy in a century.
Trivver is a comprehensive XR advertising platform built on a suite of patented technologies that will accelerate the adoption, commercialization and monetization of extended reality technologies across devices and industries for all stakeholders in the ecosystem - including publishers, brands, agencies and consumers.
The Trivver platform enables advertisers to engage the rapidly growing XR user population. Trivver’s core Branded Smart Objects facilitate an organic relationship between brand and consumer that will reduce digital ad friction such as fraud and clutter while at the same time delivering an unparalleled capability to measure and manage ad campaigns in close to real time.
The Trivver platform also provides the mechanism for XR content publishers - from game developers to retailers to real estate companies - to monetize their content. Trivver’s XR ad platform enables publishers to index their XR content, creating an inventory of ad spots with a set of specifications to ensure that ad campaigns appear native to the publisher’s environment, and then make that inventory available to advertisers at any scale to generate revenue.
Revenue in the XR category are expected to grow at a rate of over 22% annually over the next seventeen years representing a market of over $2 trillion in 2035 1. This growth will be led by efforts from each of the foremost consumer technology companies, including significant investments in hardware from Facebook and Google respectively through Oculus and Daydream VR headsets and the popularization of AR by Apple through extensive iPhone 8 and X integrations. “Simply put, we believe augmented reality is going to change the way we use technology forever. We’re already seeing things that will transform the way you work, play, connect and learn.” said Apple CEO Tim Cook.
Trivver intends to continue to develop technologies around XR advertising that will help reshape the digital marketing industry and the Company already maintains an extensive library of patents in the category of XR advertising solutions that positions Trivver as one of the most significant potential beneficiaries of the extraordinary projected growth in XR.
Review[edit]
“ | 2013: Foundational work on AR/VR Advertising Platform Commences $1.3 Million in Angel Funding 2014: Design Patent for Graphical User Interface Granted Utility Patent(s) for Randomly Altering Information in AR/VR Granted 2015: Utility Patent for Determining User Interaction in AR/VR Granted $0.5 Million Seed Capital Raised 2016: Utility Patent for Methods and Systems for Displaying Smart Objects in AR/VR Granted $4.3 Million in Series A Capital Raised 2018: Token Sale Real-Time Bidding Platform Development Phase I of Predictive Analytics Unreal Engine + WebGL Development EYE app for AR and Television AR 2019: USA Market Focus US Hosting Optimization and Blockchain Servers Phase I Predictive Analytics and Programmatic Advertising Platform Development Tier II Development Engines Additional AR/VR Applications Development Add China and Japan Market Focus Asia Hosting, Optimization, Blockchain Servers Phase II 2020: Domain Specific Language Development[1] |
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Team[edit]
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Joel LaMontagne | CEO | https://www.linkedin.com/in/joel-lamontagne-72b6512/ | Error creating thumbnail: Unable to save thumbnail to destination
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Alan Haft | President | https://www.linkedin.com/in/alanhaft/ | Error creating thumbnail: Unable to save thumbnail to destination
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Kevin Conroy | CDO | https://www.linkedin.com/in/kcconroy/ | Error creating thumbnail: Unable to save thumbnail to destination
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Simon Keating | CTO | https://www.linkedin.com/in/simon-keating-3459262/ | Error creating thumbnail: Unable to save thumbnail to destination
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Cheryl Aday | Product Manager | https://www.linkedin.com/in/cheryladay/ | Error creating thumbnail: Unable to save thumbnail to destination
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Annaliese Train | Director, Virtual Real Estate Sales | https://www.linkedin.com/in/annaliese-train-jd-30698889/ | Error creating thumbnail: Unable to save thumbnail to destination
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Joe Percival | Vice President, Virtual Properties | Error creating thumbnail: Unable to save thumbnail to destination
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Worth Probst | Business Development | https://www.linkedin.com/in/worth-probst-02764133/ | Error creating thumbnail: Unable to save thumbnail to destination
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Andy Williams | Director, Smart Object Promotions Director | Error creating thumbnail: Unable to save thumbnail to destination
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Deborah Weinswig | https://www.linkedin.com/in/deborahweinswig/ | Advisors | Error creating thumbnail: Unable to save thumbnail to destination
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Ankur Maheshwari | Advisor | https://www.linkedin.com/in/ankur-maheshwari-9ab2a215 | Blockchain | Error creating thumbnail: Unable to save thumbnail to destination
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External links[edit]
Trivver on twitter
Trivver on telegram
Trivver on facebook
Trivver on medium
Trivver on bitcointalk
Trivver on github
Trivver on youtube
Trivver official website
Trivver whitepaper
Sources[edit]
See Also on BitcoinWiki[edit]