XCHNG ICO Review
|ICO start:||2018-07-20 00:00:00|
|ICO end:||2018-08-20 00:00:00|
XCHNG is a game-changing blockchain project to equip the digital advertising ecosystem with an open and unified protocol-based marketplace and ledger framework for buying and selling media.
Kochava owns proprietary rights to such a system based on patents filed in 2015. The framework is centered around a common Ricardian contract with an open blockchain implementation called XCHNG that persists transactional history and provide supporting utilities required for maximizing efficiency through the lifecycle of the IO.
The framework enables a commercial entity (like Kochava Inc.) to attach its demonstrable leadership as a trusted system of record against an open blockchain implementation so that the ecosystem can unify and scale further. The system contemplates a next-generation blockchain implementation that handles the operational realities of digital advertising and supports the requisite components for the ecosystem to evolve from its current state. It is designed to provide participants with an easy roadmap to run on an open blockchain standard for digital advertising. While the status quo is a centralized exchange approach, the XCHNG framework is a decentralized approach.
|“||July, 2018: Testnet : Release for OnXCHNG partner testing and production testing.
August, 2018: Development Tools for XCHNG:
December, 2018: ERC20 Conversion: Ahead of the launch of the XCHNG platform, we'll need to convert all ERC20 tokens to our native token. This will be a 1:1 exchange.
January, 2019: Platform is sent Live: XCHNG platform will go live and media buys will start.
|Mark Beck||VP Strategy at Murka||https://www.linkedin.com/in/mark-beck-01950732/||Advisors||4.1|
|Paul Cheng||GM at Ericsson Emodo||https://www.linkedin.com/in/paulcheng/||Advisors||4.1|
|Terrence Coles||GM at AddApptr GmbH, Previously GM at Smaato||https://www.linkedin.com/in/terrence-t-coles-5a522/||Advisors||4.1|
|Mark Connon||Former Senior Vice President and Global Chief Mobile & Data Officer at AOL Platforms & Advertising||https://www.linkedin.com/in/markconnon/||Advisors||4.1|
|Jeff Coon||Former VP of Global Alliances at InMobi and previously Head of BD at Quantcast||https://www.linkedin.com/in/jefecoon/||Advisors||4.1|
|Ernie Cormier||Formerly CEO of Nexage||https://www.linkedin.com/in/ernie-cormier-a0a59/||Advisors||4.1|
|Paran Johar||Global CEO at Modern Marketing Summit||https://www.linkedin.com/in/pjohar/||Advisors||4.1|
|John Maffei||CEO at Matcherino Former CEO Servicemesh, Former President ZAM Network||https://www.linkedin.com/in/johnmaffei/||Advisors||4.1|
|William Mougayar||Advisor, Investor, Mentor to Tech Entrepreneurs and Founders on Strategy, Marketing and Growth||https://www.linkedin.com/in/williammougayar/||Advisors||46.3|
|Stephane Panyasiri||GM of EMEA for Kochava Inc, Former CEO at SEA Gaming Pte Ltd||https://www.linkedin.com/in/spanyasiri/||Advisors||4.1|
|Krish Sailam||VP of Programmatic Strategy, West Coast at Cadreon||https://www.linkedin.com/in/ksailam/||Advisors||4.1|
|Jeremy Sigel||Global SVP of Partnerships & Emerging Media at Essence||https://www.linkedin.com/in/jeremysigel/||Advisors||4.1|
|Andy Sippel||SVP of Advertiser Perceptions, previously SVP of USA Today Sports Media Group||https://www.linkedin.com/in/andy-sippel-403a925/||Advisors||4.1|
|David Wachsman||Founder and CEO at Wachsman, the world’s largest blockchain public relations agency||https://www.linkedin.com/in/david-wachsman-a3a84652/||Advisors||40.3|
|Bob Walczak||Xaxis, EVP of Global Product||https://www.linkedin.com/in/bobwalczak/||Advisors||4.1|
|David Weild||Chairman & CEO, Weild & Co., Inc.||https://www.linkedin.com/in/david-weild-03a597/||Advisors||6.5|
|Kevin Weatherman||CRO at OneSignal||https://www.linkedin.com/in/kevinweatherman/||Advisors||4.1|
|Jonathan Lee||Chief Corporate Officer of Yello Digital Marketing Group||https://www.linkedin.com/in/jonathan-lee-0852021/||Advisors||11.1|
|Robert LePlae||SVP of Advertiser Perceptions, previously SVP of USA Today Sports Media Group||https://www.linkedin.com/in/robertleplae/||Advisors||4.1|
|Charles Manning||CEO & Founder||https://www.linkedin.com/in/charlesfmanning/||Team||4.1|
|Breaux Walker||SVP Blockchain XCHNG||https://www.linkedin.com/in/breauxwalker/||Team||4.1|
|Ethan Lewis||Blockchain Architect XCHNG||https://www.linkedin.com/in/ethan-lewis-654733a8/||Team||4.1|
|Doug Lieuallen||Director XCHNG; CFO Kochava||https://www.linkedin.com/in/doug-lieuallen-52a02a7/||Team||4.1|
|Kimberly Manning||Brand Director XCHNG||https://www.linkedin.com/in/kimberly-manning-3220218/||Team||4.1|
|Dave Matt||General Manager XCHNG||https://www.linkedin.com/in/dave-matt-04207a14a/||Team||4.1|
|Matt Hrushka||Product Marketing XCHNG||https://www.linkedin.com/in/matthewhrushka/||Team||4.1|